Cognitio means Knowledge, Investigation, Recognition, Inquiry and Idea. And this quote from Woodrow Wilson best encapsulates our motto and the spirit in which we serve our customers.

“You are not here merely to make a living. You are here in order to enable the world to live more amply, with greater vision, with a finer spirit of hope and achievement. You are here to enrich the world, and you impoverish yourself if you forget the errand.”

Cognitio Research Inc. is a global market research and strategic consulting company. We provide actionable market and competitive intelligence to companies to grow their business. We have over 50 years of combined industry experience across multiple domains. Our mission is to collaborate and educate our clients on different facets of market research — from opportunity through to distribution partner assessment/identification and customer behavior.

Our core competencies include:

  • Opportunity evaluation
  • Product positioning
  • Geographic expansion
  • Merger & acquisition due diligence
  • Competitor profiling
  • Market entry
  • Distribution partner assessment/identification
  • Customer behavior


We believe in providing our clients with actionable market and competitive knowledge to support their growth and be a partner in their success.



COGNITIO as a Service (CaaS)

In today’s competitive environment access to actionable information is critical for growth

Consumer Product Evaluation

Consumers make their purchase decisions based on product evaluation and knowledge of product attributes

Customer Research

Understanding customer behavior, customer needs, and customer challenges becomes essential for growth

Industry Briefs

A concise document providing information on either current trends in the market

Industry Research

Provides an educated intelligence on a given industry / region / application / product and competition

Movers & Shakers

Interview who’s and who of industry and their perspective on the market, technology, innovation, and competition

Recognition of Excellence

Continued innovation is a key to success for companies in the global economy

Strategic Consulting

A desire to grow your business results in a need to gather actionable intelligence

Trojan Matrix

Strategy, Implementation, and Execution are key to any companies success